Getting inbound messages from users is a beautiful thing. Every time my phone pings from an intercom.io in-app CRM message, or I get an email from a user via our contact form, I just smile. Because I know there is a very good chance I’ll be able to convert that user to a happy, paid customer.
I want to share one, small tip from my business’ “contact us” form that I find invaluable.
If you have your own business, you better know how to write emails to people you don’t know, to get them to do something that will help you.
Increasingly, people don’t answer their phones, don’t check voice mail, and won’t return your call, even if you leave a voice mail. But people check email all day.
Here’s a quick story of how a cold email got me a feature on the insanely popular tech blog, CNET, for my business, WeMontage.